This private, high-style tour takes you through centuries of Florentine fashion, from medieval cloth merchants and Medici jewels to the modern luxury of Italy’s biggest designers. Learn about the life of Salvatore Ferragamo at the trendsetter’s namesake museum, then look back through styles of the ages at the Palazzo Pitti’s Costume Gallery and admire baubles worn by Italian rulers at the Silver Museum. Finish by walking in the footsteps of well-dressed royals at the famous Boboli Gardens.

Private, 3-hour fashion tour in Florence
Trace the evolution of Florentine style with the help of a fashion-loving guide
Explore the legacy of one of Italy's most important modern designers at the Ferragamo Museum
See thousands of garments and accessories at the Costume Gallery of the Pitti Palace
Step inside the immaculately landscaped Boboli Gardens
Admire jewelry worn by Medici rulers at the Silver Museum
Optional visit to the new Gucci Museum
Private guide for a more personalized experience

What's Included

Professional guide
Private tour
Entrance Tickets

Hotel pickup and drop-off

Meeting and Pickup

Meeting point

Piazza di Santa Trinita, 50123 Firenze FI, Italy
Column of Justice

End point

This activity ends back at the meeting point.

What To Expect

Gucci Garden

1 hour • Admission Ticket Included

Museo Salvatore Ferragamo

1 hour • Admission Ticket Included

Via de' Tornabuoni (Pass By)

Additional Info

Confirmation will be received at time of booking
Wheelchair accessible
Stroller accessible
Near public transportation

Transportation is wheelchair accessible
Surfaces are wheelchair accessible
Most travelers can participate
This is a private tour/activity. Only your group will participate

Cancellation Policy

You can cancel up to 24 hours in advance of the experience for a full refund.

For a full refund, you must cancel at least 24 hours before the experience’s start time.
If you cancel less than 24 hours before the experience’s start time, the amount you paid will not be refunded.

Any changes made less than 24 hours before the experience’s start time will not be accepted.
Cut-off times are based on the experience’s local time.

Traveler Photos

Reviews

3.5

8 reviews

Total review count and overall rating based on Viator and Tripadvisor reviews

Reviews by Viator travelers.

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Showing 1-5 of 8 reviews

Visiting Ferragamo and...

Diane_S, Sep 2023

Visiting Ferragamo and Prada, our guide was wonderful! Her knowledge of the fashion history of Florence was excellent. Also some great photos taken in the Gucci museum, an unforgettable experience.

Not a highlight of my time in Florence.

Peggy_B, Aug 2023

This tour was expensive and basically could be done without a guide who was getting her bracelet repaired. No breaks, lots of walking, and little information from the guide. I love fashion, but I could shop better on my own.

No guided tour necessary!

Audrey_S, Oct 2022

The Gucci Gallery and Ferragamo museum where nice! Sad to find out it was only 8 Euros per person each place ! We paid $455 Cad still waited inline to get in! ? I would recommend not using a guide!

They cancelled our tour last minute!

Joelle_B, Jun 2022

They called to cancel our tour last minute. The night before we were supposed to do the tour. They said there was a private event at the Gucci Garden. We were all very disappointed.

More than just fashion!

Lucy_C, Nov 2021

Fabulous tour guide. Really personable and very knows. Really enjoyed the tour. Highly recommended if you are interested in art, design, business

From $224.86

Price varies by group size

up to 24 hours before the experience starts (local time)

Florentine Fashion Private Tour

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Overview

What's Included

Meeting and Pickup

Meeting point

End point

What To Expect

Additional Info

Cancellation Policy

Traveler Photos

Reviews

From $224.86

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