Heineken Experience
Heineken Experience
Heineken Experience

Heineken Experience Tours and Tickets

13,090 reviews

A visit to the old brewery at the Heineken Experience is a must-see for beer lovers in Amsterdam. During the 90-minute self-guided tour, you'll learn the history of the Heineken beer family, find out how the brand's logo has evolved over time, learn about the complete brewing and bottling process—and, of course, taste the goods for yourself.

  • Stadhouderskade 78, Amsterdam, 1072 AE

Tours and Tickets to Experience Heineken Experience

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What are people saying about Heineken Experience

Richard_O, Nov 2023
Fun time
Heineken experience was better than I expected. Actually fun. The beer tasting of course was the highlight. As for the boat cruise, quiet and calm. Informative for sure. The goodie bag was a nice touch.
Linda_C, Sep 2023
New to Amsterdam
The instructions weren’t all that clear. I thought we had a canal cruise at 11:00. Thankfully we checked in very early and found out that we really needed to do the Heineken Experience first and could schedule the cruise later. Just happy we made it to both with time to spare. Both were great and highly recommended.
Denise_D, Nov 2023
Amazing
Its a different experience with all the futuristic room inside heineken. I will recommend this tour, we had a great time.
Ashish_M, Sep 2023
Great one
Excellent tour and very nice experience. Canal tour is a must and captain was very good. Heiniken experience is awesome
Frequently Asked Questions
Q:What are Heineken Experience hours of operation?
A:
Heineken Experience hours of operation: Open Monday-Thursday 10.30am - 7.30pm. Friday-Sunday 10.30am - 9pm. July and August, open every day 10:30am - 9pm. On December 24 and 31 last admission is at 2pm.. Buy tickets in advance on Viator. If you book with Viator, you can cancel at least 24 hours before the start date of your tour for a full refund.
People Also Ask
Q:What does the Heineken Experience include?
A:Located in Heineken’s oldest brewery in the center of Amsterdam, a standard ticket for the Heineken Experience includes an immersive tour of the brewery, an in-depth look at the history of Heineken, a peek inside the original brew room, and two chilled glasses of Heineken beer.
Q:Is the Heineken Experience in English?
A:Yes, the information panels and guided tours of the Heineken Experience are all in English. However, you can download a free audio guide in French, Italian, Spanish, Portuguese, Dutch, or German on your phone. Staff members indicate if they speak other languages by the badges on their uniforms.
Q:What is the best time to go to the Heineken Experience?
A:While the Heineken Experience operates a timed entry policy to ensure it doesn’t get overcrowded, the best time to visit is mid-morning as soon as it opens—preferably during the middle of the week between Tuesday and Thursday. If you’re heading to the rooftop terrace, sunset is a great time to enjoy a chilled beer.
Q:Is the Heineken Experience accessible?
A:Yes, the Heineken Experience is accessible. While the historical brewery building isn’t accessible, indicating you need accessibility assistance when booking your ticket means that staff can make the necessary arrangements before you visit. It’s also recommended to visit outside of peak hours to avoid crowds.
Q:Is the Heineken Experience worth it?
A:Yes, the Heineken Experience is worth it. The fun and interactive displays bring the history of the beer to life, while the original brewing room is a significant part of Amsterdam’s heritage. Plus, you can enjoy sweeping views of the Dutch capital alongside a drink from the roof terrace.
Q:Are Heineken Experience tickets refundable?
A:No, the Heineken Experience doesn’t offer refunds, even if the reason you can’t come is out of your control—issues with public transport, for example. However, you can reschedule your ticket for another date and time slot. You can do this up to an hour before the start of your tour.